[M] Essentials of health care marketing

Creator: Eric N. Berkowitz Publisher: Jones and Bartlett Publishers (Date of publication: 2006)

Item identifier: 10074773

Binding item identifier:

Shelf: 第一書庫 (茨女短大図書館)

Checkout type: Book

Circulation status: Available on Shelf

Include supplements: No

Call number: 498|B 38|

URL:

Acquired at: June 02, 2006

Binding call number:

Binded at:

Note:

BA83816686|Medical care -- Marketing|Marketing of Health Services|The meaning of marketing|Marketing strategy|The environment of marketing strategy|Buyer behavior|Marketing research|Market segmentation|Developing customer loyalty|Product strategy|Price|Distribution|Promotion|Advertising|Sales and sales management|Controlling and monitoring|Appendix A. Glossary

Accepted at:

Created at: Thu, 01 Nov 2018 05:06:03 +0900

Updated at: Sat, 10 Nov 2018 09:35:41 +0900